Nearly 100,000 music fans at two of the UK's biggest summer music festivals will be cheered to know that next year's pop-fuelled hedonism will come with a shrunken carbon footprint.
The Lovebox festival in London and Bestival on the Isle of Wight have both promised to join the 10:10 climate change campaign and cut their carbon emissions by 10%. Glastonbury – said to be Europe's largest music festival, with a crowd of 177,000 – is also considering coming on board.
The campaign, launched on 1 September, encourages people and organisations to cut their carbon footprints by 10% during 2010. It has nearly 38,000 individuals and more than 1,200 companies signed up, including Tottenham Hotspur football club, Adidas, Pret A Manger, Microsoft UK and O2 as well as 56 councils representing 10 million constituents. Franny Armstrong, director of the eco-documentary The Age of Stupid and founder of 10:10, welcomed the festivals' decision. "It's brilliant news that the ...